Web Design and Development Services | Calling Script (Inbound Leads)

Hello I am calling to speak to Bob Jones please?

Bob my name is __________, and the reason I am calling you is that recently you went to our website and indicated that you had an interest in Web Design and Development, is that correct? Do you have a moment to talk about that now?

Bob, to introduce myself a little bit better to you, I am with the company called _______________. We are offering Web Design, Web Development & SEO Services. We determine each client's specific needs and then develop a custom website that will help them achieve their goals.

May I ask, if you get everything you want from Web Design and Development services, what would that be?  And what is most important to you when choosing a company for this?

Bob, most of our clients have a price range in mind when considering this, what is yours?

How many other companies have you looked at for this?

Let's say for a minute you were to move ahead with this, and that it continues to work for you as well as it works for our other clients, what are some of the positive benefits you can see yourself?

Bob, you mentioned that if you get everything you want from Web Design and Development services _________________________________ and the most important to you when choosing a company for this is _______________________________.

If I can show a service that will completely meet your needs, would you consider taking some time today to fill out a Website Design and Development questionnaire?

Who will be making this decision with you? And after we submit the proposal, what happens next?

Bob, I will send the questionnaire within the next hour, what is the best email address for you?

As soon as I received the answered questionnaire, I will forward it to my Account Manager for his review so he can prepare a proposal for you. With your permission, I will forward your contact information and I will have him call you to discuss what you are looking to accomplish and how we can help you, may I do so?

Just in case you can't be reached at this phone number, what your secondary phone number is?

Bob, do you have any questions?

Basically, that's it for now... Thank you for your time and courtesy. Again, my name is __________ with _______________. Have a great day!

Online Marketing Call Script

Appointment Setting for Online Marketing Campaign

Hello Mr. Jones, this is Andrew with ACB Online Marketing.  I am calling to set for an appointment because we have a program that you might benefit from.

I wanted to introduce a new geo-targeting technology program that we have only had in place for the last few months.  This is a new program and when you combine it with local maps and links to the major social networking sites, it’s a very powerful program that can get you to the first page of an online search; and we guarantee that in the first 30 days.  In fact if you choose to utilize our program, we will show you a guarantee in writing that if you do not get first page exposure daily then you can get a 100% money back guarantee.

And we both know that in today’s world when the customer wants your business, he will find your name and phone number, don't you agree?

Incidentally we are going to be working in the San Diego area this week.  If you allow me, let's get together at the place of your business and discuss this in a little more detail.  It only takes 30 minutes of your precious time; and then you decide if you wish to do business with us or walk away.  Fair enough?

I have a spot available on Wednesday at 2 p.m., is that a good time for you?

I have your first and last name as (first and last name) , would that be correct?
I have your complete business address as (complete business), would that be correct?

Thank you! Again, this is Andrew with ACB Online Marketing. Have a great day!
 

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Follow Up Call Script

You are NOT calling to
a. “Follow up,” or
b. “See if they got the information,” or
c. “See if they had time to go over it,” or
d. “To find out if they have time to go through it..”

You are calling back to take control of the close and to get the prospect to buy!

Sample Opening #1
“Hi, _______, this is ______ ______ calling with the ABC Company. I’ve been looking forward to speaking with you, and I’m sure you’ve looked at the information I sent and probably even have a few questions.  Do me a favor and grab that, and I’ll hold on while you do.”

This works because:
A. It’s assumptive
B. You’re in control
C. It overrides any initial resistance

Sample Opening #2
“Hi, _______, this is _______ ______ with the ABC company, how are you doing today? Great!  _______, it’s been an exciting morning here, and I’ve got some updates I think you’ll be interested in regarding that (quote/brochure/information/demo) I sent to you.  It’ll just take a minute to bring you up to speed, so do me a favor, can you please grab that (quote/brochure/information/demo), and I’ll be happy to hold on while you do.”

Sample Opening #3
“Hi _______, this is ______ with the ABC company, how have you been?  Gee I know the feeling. ________, the good news is that this won’t take long, and you’ll be glad you took a few minutes to go over this briefly. Do you have the (quote/brochure/information/demo) handy, or should I hold while you grab it?”

What Is Really The Formula To Success?

Recently I overheard a group of professionals in a restaurant discussing about “What is really the formula to success?”  I just thought about two of my good friends, Mr. Gilbert Larson and Mr. Andrew “Andy” Sering.  Gilbert is a successful telemarketer, calling complete strangers selling products and services.  At present he is managing a call center.  On the other hand, Andy is a successful salesman, meeting sales executives, business managers, business owners selling products and services.  At present he is selling heavy equipments.

I look at Gilbert and Andy as a role model on what I am doing for a living.  These guys excel in their job; they are successful both for their personal lives and their employer’s satisfaction.  I learn a lot from Gilbert and Andy, and from my experience in telemarketing and lead generation.

Work all the time you work - when you go to work, work.  When you work, put your head down and work all day long.  If somebody comes up to you and say “You got a minute to talk?” you say “Yes, but not now, let’s talk after work; right now I need to get my job done.”  And nobody will stop you if you say you need to get back to work.  They will go away and they will ruin some people’s career.  The greatest time wasters in your work are other people who take up your time with either talking or worthless gossips.  You got to avoid the time wasters.  In every single company, these people go around and they are like a virus, they infect everybody they talk to.

Sacrifice - people who are going to be really successful in the future are willing to take sacrifices in the present in order to guarantee that future.  And by sacrifices, I mean they are willing to put the long hours; they are willing to get up earlier; they are going to stay later; they are going to work harder; they are willing to spend more time investing in their children knowing that this investment in their children in time, affection, and support will pay off for decades and generations even for the lives of their children and grandchildren.

Determination - you do what is right or necessary, what is essential and correct; or do you have fun, go out and socializing, drinking with the boys or girls; which do you do first? Successful people do what is hard and necessary first and then they enjoy the rewards later.

Everything is hard before it’s easy.

Selling When the Economy is Down

When things are going well, you can sell. If we have a good economy and everyone is buying everything, well it doesn't take a lot of skill to be a sales representative.

But let's take a look at a different scenario. One in which the economy is in a serious downturn. Consumers aren't buying. As a result, Corporations aren't buying. Jobs are going away. And the chances are that there are a lot of really good salesfolks out there who aren't selling.

The sad truth is that these circumstances a lot of them give up. No one's buying, so what's the use? The economy becomes the scapegoat for all their failures. But the truth is it doesn't have to be that way, and you know it and I know it.

Motivate yourself, ignore the news and just go out and sell.

When times are bad, it's easy to get down on yourself. It's easy to say the economy stinks, so there's no point even to go out to make sales calls.

Your sales mentality can't start with where the economy is. If you do that, too often you'll be beaten before you start. The economy is sometimes up, sometimes down.  But in both parts of the cycle, salespeople have to sell.

Do you remember your first day on your job? Your enthusiasm was probably contagious. I'm guessing you saw nothing but new opportunities and big commissions in your future. You have to recall those emotions.

You need to spend some time at least once every six months evaluating where you're going and what your goals are. Are you headed in the right direction?  Making the right cold calls?

I wanted to stress that no matter what the media tells you, it's not necessary to become a victim of an economic downturn. Instead, you can become a sales star.